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Juliana | Juliana Copper Fluss Demi Parure
. . . . Copper Flash!


An exceptional design by Delizza Elster. It is, as shown above, a book piece from the ever-popular book, “Juliana Jewelry Reference Delizza & Elster Identification & Value Guide”, by Ann Pitman. This design is described as Copper Fluss although they also made a Gold Fluss as well. First designs were seen in the early 1960s and were called chalk white with copper or gold fluss. The choice to match this unique design with champagne chatons couldn’t have been more perfect. Other brooch designs were made with the chalk and copper fluss but the leaf style brooch is my favorite. I have to say that my photos do not do this set justice. Up close and personal this set is really beautiful! The condition is very good. ID-754

Bracelet — Approximately 7 ¼ by approximately 1 inch wide.
Brooch — Approximately 2 ¾ wide by approximately 2 15/16 inches tall.



Juliana Jewelry History —

One of the most exciting developments in recent years in the world of costume jewelry collecting has been the identification of Juliana jewelry manufactured by DeLizza & Elster (D&E). The detective work and scholarship undertaken by members of the vintage jewelry-collecting world has resulted in a growing body of material on this fabulous jewelry. And it has sparked frenzy among collectors and vintage jewelry sellers alike!

This frenzy has also spawned prolific application of the term Juliana to vintage rhinestone jewelry of all sorts, sometimes incorrectly. Even though this is an ever-expanding field of study, we will cover some of the better-known aspects of DeLizza & Elster jewelry, including "Juliana".

If you have seen DeLizza & Elster jewelry, often referred to as Juliana, then you already know that it is typically big, bold and beautiful! Today, as forty years ago, this jewelry gets noticed. The designers spared no imagination in their combinations of shapes and colors and you can find glitzy rhinestones and gorgeous art glass combined in striking creations. D&E jewelry was made to last and the quality of workmanship is remarkable. It is not unusual to find vintage D&E pieces in excellent condition with all the original stones intact.

Who were DeLizza and Elster? William DeLizza and Harold Elster established the company, DeLizza & Elster, in New York City in the 1940's. When they closed their doors in 1990, Frank DeLizza, son of William DeLizza, was the owner. During its many years in operation D&E manufactured jewelry for hundreds of other designers and jewelry wholesalers; including Accessocraft, Weiss, Alice Caviness, Ciro, Celebrity, Capri, Carol Duplaise, Eisenberg Ice, House of Ivana, Hobe, House of Schrager, Hattie Carnegie, Kenneth J. Lane, Kramer, Karu, Mimi Di N, 1928, Park Lane, Pakula, YSL and Sarah Coventry.

What is Juliana? Juliana was the name applied to a specific line of jewelry produced in 1967 and 1968, which the company sold out of a 5th Avenue showroom. The jewelry was marked with only a paper hang tag. Although the showroom closed after two years, D&E continued to make jewelry with the look of Juliana for many years, just as they had done prior to opening the showroom on 5th Avenue. D&E also sold two other jewelry lines marked by paper tags: Gloria and Tara.

How do I identify Juliana or D&E jewelry? Because this jewelry was marked only with a paper or foil hang tag, or a cardboard earring card, typically discarded by the jewelry owner, Juliana and other D&E pieces are usually discovered in an "unidentified" or unmarked state. Juliana is the true definition of "Unsigned Beauty"! It is rare to find any of the jewelry with the original tags still in place. (And the novice buyer should be aware that fake tags and cards have been spotted online and off.)

How do I identify Juliana or D&E jewelry? Luckily for collectors, DeLizza & Elster used specific construction techniques and design elements, which can be helpful in making a preliminary identification. It is important to note that other companies also used similar design elements and construction techniques, so the presence of one of more of these characteristics is not definitive in identifying a D&E jewel. The whole of the jewelry piece must be considered. However, these characteristics are a good starting point for the study of "Juliana" jewelry.

To learn more about D&E jewelry, search the Internet for one of several useful reference sites, and/or talk with knowledgeable costume jewelry dealers. As with any collecting niche, study and handling will increase your knowledge and your ability to spot these unsigned beauties.

Ruby Lane: by Carol, DeLizza and Elster Jewelry — Juliana: []: [Dec 17, 2007]
Having trouble with the small sizes of yesteryear? Well, most of us do!
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